Professional Tips for Creating Educational Content
The final results were absolutely unanimous: Children felt free to use humor as the tool of teaching that helps them to study. Different examples were given spontaneously: one teacher of science prefers to light the lab on fire. Another teacher used a gun made out of marshmallow in different demonstrations. Finally, they assured us that school is safe place and the above mentioned activities are not dangerous at all.
I tried to remember my schoolteachers. Some of them were funny teachers who know how to deal with students and liked attending their lessons. A good sense of humor helps children learn new material faster and with ease.
Now, contemplate on the challenges in making interesting content. Your main task is to engage the targeted audience. Sometimes, it seems to be impossible especially when you ran out of cool ideas. Is it allowed to incorporate a funny joke in your content? Maybe an anecdote will help?
Well, after visiting a number of webinars and conferences on content marketing education, I can tell you that the most memorable were those where speakers made jokes and told anecdotes.
Children like practical lessons. When they are allowed to get their hands dirty. Practice is the best way to teach students new things.
However, we have to be realists. Lessons on creating content will never involve frog dissection or painting a picture (though everything is possible). You can still have some creative teacher ideas that will help you to incorporate educational moments into your content.
For example, you can create something that requires active interaction and pay attention to the feedbacks. In addition, you may suggest a quiz, offer your readers to complete an exercise, make a plan for your Twitter chart or make a webinar in a two-way mode. Participative game show helps to deliver the main points of the content and audience loves it.
There is a number of possibilities. You need to change the attitude to the task, try to host a lesson instead of delivering it. Try to engage the imagination of your targeted audience.
Children do not like routine. And it is a reminder that the main task of every content marketer is to fight with predictability.
It does not mean that you have to forget about your daily schedule or plans. I suggest you to start mixing up things from time to time.
For example, if a teacher tells his/her students that starting from Monday and till Friday, our lessons will be replaced by the following tasks: watching a cartoon, participating in the experiment, having a day of music, etc. Try to create your own curriculum and remain unpredictable. It will bring positive results.
When you routine of content creation is focused solely on blog posts or online webinars, it is recommended to change your routine for a while. Learn how to write an educational platform in order to make your teaching method more variable and easier for students’ perception. You can try to incorporate in your content audio, video, cartoons, case studies, slide show or info graphics.
I know, it may sound crazy, but children adore field trips. It is the best way to get rid of the monotonous school routine. Get on the bus with your students and spend the day outside the school. Visit Museums, take a tour of the Capitol Building, give a science lesson at Museum of Science and Industry.
Professional marketers of content are effective planners of field trips. They can plan a trip to various destinations, where the learning process occurs naturally.
A good example is to show the brand illustrates the lesson you want to teach. However, such creative teaching ideas for high school can be taken even further. Try to tell interesting stories and fascinating biographies of prominent people. You can even conduct an even online. Make an emphasis on a book or historical document. However, you should remember that all this information has to be related to your lesson.
Make the wheels spin in your mind and you will not need a real bus.
Children hate learning things that are of little interest to them. As a result, they experience stress when they understand that they have to pass a test on a subject they do not really like.
Some children do not like music lessons while others adore them. Still, it is recommended to reduce stressful situations to its minimum. That is why importance of creative teaching plays crucial role in the process of education.
Luckily, content marketers are not required to force individuals into any subject or lesson.
However, when education is the content marketing, we will reach success if we try to tech our students things they want to know. The best way to do so is to cooperate with your class. It is considers one of the best qualities of a creative teacher. Talk to your students and find out what they wish to learn. Ask whether they are bored with the subject or feel excited about new information. Do not hesitate to ask them where you fail or succeed. The above recommendations are the base for creative teaching definition.
Remember that nonverbal signs should not be ignored. It is the best way to understand where you made a mistake or succeeded. In addition, it will help you to improve your teaching skills. Do not underestimate social media and conduct a teacher- student online conference.
You need to know the tastes of your students in order to work productively.
Extra Credit
Professional and experienced teachers do not stop getting better at their craft even when school is out for children.
Our duty is not just delivering information and knowledge. One of our main tasks is to avoid boredom, which is associated with the process of learning. It is important to make every lesson unique and unforgettable for all students. Are you ready to do so? Then you should know by now what are the different types of teaching strategies.
Do you have you own definition of content in education? Share your knowledge with us.
